# Your analytics

> Views against unique readers, the completion funnel, where readers came from, and which numbers are worth acting on.

Source: https://www.revquix.com/docs/writing/your-analytics
Last verified: 2026-09-04

---

[Blog analytics](https://www.revquix.com/dashboard/blog/analytics) covers everything you have
published, with a per-post breakdown underneath.

## The headline numbers

|                                        | What it counts                |
| -------------------------------------- | ----------------------------- |
| **Views**                              | Every time a post was opened. |
| **Unique views**                       | Distinct readers.             |
| **Likes**, **bookmarks**, **comments** | Added over the period.        |

> **Note** - Views against unique views is the one ratio worth reading
>
> Views far ahead of unique views means people are coming back - usually a reference piece somebody
> returns to. The two close together means a lot of first visits and few returns, which is what a
> post that got shared once looks like.

## The completion funnel

How far down readers actually got. This is the honest number, and it is usually humbling.

A large drop near the top is an opening problem - the title promised something the first two
paragraphs did not deliver. A drop in the middle is usually length, or a wall of text where a
diagram, a code block or a subheading would have carried the reader through.

## Where readers came from

**Referrers** show which sites sent traffic. **Share channels** show where the post was shared from
when somebody used the share control.

Between them they answer whether a post is being found through search, passed around, or only seen
by people already on Revquix - three very different situations that the view count alone cannot
distinguish.

## Daily chart and top posts

The chart plots the same metrics over time, so you can see the shape of a launch and how long the
tail lasted.

**Top posts** ranks by views, likes or completion. Ranking by completion rather than views is the
more useful exercise: it surfaces the post people actually finished, which is not usually the one
with the biggest number.

## Reading it honestly

- **A post with no topics under-performs** and the analytics will not tell you why. Check the topics
  before concluding the writing was the problem.
- **Numbers move slowly at first.** A post's first week is not its total; search traffic arrives over
  months.
- **Members-only posts have a smaller ceiling** by definition. Do not compare one against a public
  post.

## Related

- [Comments and reactions](https://www.revquix.com/docs/writing/comments-and-reactions) - The engagement behind the numbers.

- [Where your posts appear](https://www.revquix.com/docs/writing/where-your-posts-appear) - How readers find a post at all.
